Overview
For the Japanese version of our website, we redesigned the home page to guide the eye and leave a single, memorable impression. Using three.js, we introduced motion only where it matters, and balanced the rest with space and structure.
www.visualart.jp
Designing the path of the eye
When a visitor lands, where do they look first, how do they move, where do they pause? We designed this “flow” intentionally: key moments are animated, while surrounding areas use layout and whitespace to support calm reading.
Balancing rhythm and unity
Around the scene where the 3D motif expands into view, colour and tempo shift to heighten impact. We vary rhythm so the page doesn’t feel monotonous, yet keep a consistent overall world so everything reads as one.
Icons that express “one of a kind”
Service icons were rethought. Rather than pure instant legibility, we prioritised memorability—distinct forms for each service, designed to sit naturally within the site’s visual world.
Towards a singular impression
Not everything can be said in one line—but it can be felt. By composing details with care, the top page aims to leave an “only one” impression that lingers after the scroll.
Tech notes
three.js + lightweight scroll animation; selective use of effects for performance and clarity.